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Extend your service offering
without employing people &

win more business

Adaptv white labelling

The Adaptv team members have a wealth of experience from various types of marketing and digital backgrounds. Those that have worked in agencies know that quite often the services being sold to clients are not actually completed in-house, instead they are handled from start to finish by external freelancers or outsourced to other agencies. It is a bit of a secret that most clients aren’t aware of but there is nothing immoral with the process, in fact it makes sense for the agency reselling and the client too.

If you run a traditional offline marketing or advertising agency then no doubt you will have been asked by your clients at some stage whether you could take on their digital development or social media project. This presents a great opportunity to increase your revenues and extend the relationship with your client. However, the costs are almost always preventative. You will need to employ experienced designers, developers, copywriters and strategists and on top of the additional wage bill comes the costs of providing a desk, office space and the usual risks of employing anyone.

White labelling solves that issue. Your agency can “partner” with another non-competing agency to provide the services your client wants, bringing in the additional revenue without losing the client to a third-party. The client wins because their requirements are handled by you (the agency they know and trust) and you win because you have additional services to bill for.

Adaptv is here to support you in exactly this way. In fact we make it so simple that you can begin pitching digital marketing and advertising services immediately. We don’t introduce complicated commission structures or referral fees and we do not impose an “RRP” on our services. You can use our Instant Quote app to get a price for the services your client needs. You are then free to markup the cost as much as you wish to ensure your target margins are met. We report and invoice directly to you rather than your client and thus we remain completely invisible behind the scenes.

If you would like to discuss white labelling in more detail then please drop us an email or give us a call on 01672 642024. Alternatively you can start building a quote online and we will send you back a full proposal within a matter of hours!

Our Mission

Our mission is to assist marketing agencies in their growth by removing the costs and risks of employing additional team members for specific client projects.

In doing so we also want to support the growth of your clients’ business by offering low-cost digital marketing services.

We want to shift focus to the individual tasks every marketing department needs to undertake; we want to cut out the wastage. We are excited by what we do each day and we love working with clients directly or indirectly through partner agencies.

We just want to get to work.

What services are other agencies outsourcing the most?
Facebook Business Profiles92%
Twitter Management87%
Blog Writing82%
Affiliate Marketing17%
Email Marketing90%
Pay Per Click (PPC)87%
Search Engine Optimisation (SEO)95%
Web Design & Development87%
Web Analytics & Reporting85%
Get a quote for a white label project now!
Social Media

Social Media is a very broad term and encompasses many different tasks that your business needs to undertake. The following modules are all offered as bolt-on services to build your marketing project:

Advertising & PR

Online advertising and PR spans a large number of tasks from email marketing to Pay Per Click. The following pages give you more information about each of our modules:

Development & Reporting

All of our clients have a website but not all of them started with one! Our inhouse designers & developers can build your site and monitor analytics to see how well the site & other marketing activities perform.

Instant Online Setup

Get your campaigns live within just 3 hours by completing our online briefing document and awaiting our immediate callback.

100% UK Based

We are experts in UK marketing because our team is 100% UK based. We don’t believe in outsourcing our work to foreign countries.

Lowest Cost Guaranteed

Our structure & processes allow us to work smarter, keeping the cost as low as possible for your business.


We work on whatever you need us to. If you want a daily Tweet, weekly Blog post & fortnightly Email that is exactly what we’ll do.

No Contract

The online quote you see is the price you pay & we won’t tie you into a contract. You pay for the time you use, not a penny more.

Expert Knowledge

Our entire team is made up of individuals who have previously worked for either large digital agencies or well known brands.

What our Clients Say

Knowing that there are hundreds of online marketing tasks that need to be completed each month to stay competitive is daunting. Recruiting for a full time employee to manage it all is expensive and carries it's own risks. To be able to outsource it all to an agency who knows what they are doing is priceless.- Chewbz Ltd
Website design, SEO, social media, reporting; we have trusted the team with a wide range of tasks and the results speak for themselves. Attention to detail, complete transparency, flexible and communicative. You could not ask for more from a supplier.- Perform Group
We rely on online marketing to survive, our market is tough and you need to stay visible to your audience. Trying to handle all of the work ourselves is just not feasible, we needed a partner we could trust and they deliver on everything they promise.- Pain Ladder


Is there a limit to the number of bolt-on services I can add to my project?

No! Our entire business is built around the simple idea that every client is different. If you choose to outsource more of your online marketing requirements to enable you to focus on your core business strategy then we are flexible enough to support it.

Is there a minimum monthly spend?

No! We have large clients that spend several thousands pounds each month because their projects consist of a wide range of modules, we also have clients who spend a few hundred pounds because they want us to focus on a couple of key activities only.

Your project belongs to you and we encourage you to build it with the modules that you require.

Is there a minimum contract period?

No. We do not believe in tying clients into 12 month contracts, we want our work to speak for itself, it is only the great results we obtain that should keep you as a client, not a contract. All that we ask is that you provide us with a month’s notice of your cancellation so that we have time to assign your employees to other accounts.

When do I pay?

You will not be asked to pay anything upfront.

Once you have used our online tool to complete your brief a member of our team will call you back within 2 business hours (usually within the hour). We will discuss your brief in more detail, ask you any questions we feel are relevant, provide you with answers to any questions you might have and then discuss the next steps. Following the call you will receive our formal proposal via email; there is still no commitment to proceed or to pay anything at this stage.

Once you have reviewed our proposal and you are happy with the services you have chosen and the monthly cost you can approve the document and pay the first month’s fee online using PayPal or debit/credit card.

We will setup your payment to recur every month. If you wish to bring your project to a halt either temporarily or permanently then just let us know and we will stop you payment.

You will never pay for work we haven’t done. Simple.

Can I cancel my project at any point?

Yes of course, you can cancel your project at any time!

We would be sorry to see you go, many of our clients have been with us for 5 years or more and will continue to stay with us for many more years too. If something isn’t working within your project perhaps we can address it and make some changes so that you continue to benefit from our expert services. If we cannot amend your project to suit your requirements then you have the right to cancel it. All that we ask is that you provide us with a month’s notice of your cancellation so that we have time to assign your employees to other accounts.

What if I want to add more bolt-on services later?

No problem at all. This is actually very common with clients who start with just one or two bolt-on services realising the benefits of outsourcing their online marketing to us and then adding more and more.

If at any time you want to discuss the addition of specific services just let us know. We will call you to discuss your requirements and then come back to you immediately with a revision of your original proposal and a new cost. If you are happy to proceed we will amend your recurring payment and start work!

What if I have a completely bespoke task that you don’t offer?

Have we said that flexibility is our key?! If you have a requirement that is not covered by our current range of modules then just let us know. We will discuss it with you and we will add it to your project for you.

How do I remove bolt-on services from my project?

If a specific module is no longer required we can remove it very easily. Just give us a call or drop us an email and we will discuss the issue with you and if we cannot amend the module to suit we will remove it and adjust your payment accordingly.

Is reporting included?

You can contact us at any point to discuss your project and where relevant we will always feed back to you detailing the successes of your project. You won’t be kept in the dark about the work that we are doing, we offer complete transparency and we are only too happy to show the results of our work.

If you require a specific reporting format or perhaps you need specific metrics each week or month for your own management reports then we can assist you in that. We offer a Reporting module which you can bolt-on to your project ensuring that you have specific time allowed to that activity each month. We can build reports for you in order to provide the intelligence you seek or likewise if you have a report format that you need compiling we can work to your template.

Is account management and support included?

As with reporting, we offer complete transparency within each area of our work and if you have any questions or requests we are just an email or phone call away. Account management and customer support underpins everything that we do at Adaptv so this is included in the modules that you choose.

Some of our clients like to have a weekly conference call with us, some like a monthly face-to-face meeting. In order for us to offer this level of account management without it stealing time away from your chosen modules we offer a specific Meetings & Calls module which you can add to your project.

This allows you to, for example, add one hour per week to your project which is specifically for a conference call with your entire team without you losing an hour per week from your SEO budget.

Are you really UK based?

Yes, 100%. In terms of cost we sit between two extremes; on the expensive side we have the large traditional agencies who recoup their high operational costs through charging their clients more. On the cheap side you can opt for freelancers based predominantly in Eastern Europe and India who’s operational costs are very low and as such they can afford to charge less.

We believe that the cheap option is less than ideal when you are outsourcing the valuable task of marketing your business online. Language barriers and cultural differences can cause difficulties in communication between you and your freelancer. Likewise the work that they create (which is mostly customer facing) reflects your brand and requires an expert knowledge of your market and customers, something that is impossible to do to a good standard from an office in Delhi or Bucharest.

Every business needs to work to budgets and employing staff to handle your online marketing projects can be very costly. Outsourcing your project to a large flashy traditional agency will cost even more whilst handing your project to a cheap non-native English speaking freelancer will not gain the results you want. Adaptv is the perfect solution. We are based in the UK, our staff are all English and we have all worked for large flash agencies and big brands in the past. At the same time our focus on the fundamental aspects of successful project delivery allow us to keep our costs extremely low.

How can I contact you?

You can contact us by telephone on 01672 642024 or via email at team@adaptv.marketing

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